STOK COLD BREW
Challenge: Build Premium coffee brand targeting the on-the-go male millennial and being their liquid motivator.
Role: Brand development - strategy, Design strategy, Creative direction, Design, Industrial design
Results: Within three years Stok grew from a tiny disruptive idea to a $100mm business, with no advertising spend. The VP of marketing attributed this breakthrough success to the design strategy and execution. In 2021, Stok continued to deliver powerhouse growth with a 288% increase in sales across the board. Today the brand is now a $350mm business
STOK packaging
Awards: IDA-International Design Awards, Nielsen’s Innovation Award, Denver Fifty, GDUSA, NAMA’s People’s Choice
New brand evolution
Role: Brand Design Strategy, Photo strategy, Design direction, Art direction
wrexham partnership
Role: Partnership Brand Design Strategy, Design of signage
